Del Sol News

Media Kit

• Del Sol Media Kit 2011

In The Media

Press Releases

• Del Sol Press Release August 2009
• Best of Sandy Press Release July 2009
• Del Sol Cart Program Launch June 2009
• Million-Dollar 'Deal Or No Deal' Winner
• Del Sol Featured at ESPN's ESPY Awards
• Del Sol Receives Top 100 Business Award
• Del Sol Press Release 2007
• Del Sol Fact Sheet 2007
• Del Sol Release for Airport Revenue News 2006
• Del Sol Hyannis Press Release
• Cabo San Lucas Press Release 2004
• Del Sol Release for Insider

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Media Contact 800-884-5815 x125 media@delsol.com

July 16, 2008

Del Sol Adds Color to ESPY Red Carpet, Shedding some Sunlight on Celebrity Limelight!

Del Sol was asked to be part of ESPN’s 2008 ESPYs by participating in the ESPY Awards Athlete/Celebrity Gift Program. The ESPYs celebrate excellence in sports performance yearly, and the ESPY VIP Gift Bag celebrates excellence in superior products yearly. The extraordinary ESPY gift bag is jam packed with the latest in fashion, technology, and luxury.

Host Justin Timberlake will be joined on stage by the world’s premier athletes and Hollywood’s biggest stars for the 16^th annual celebration, which will be televised on ESPN and ESPN HD, Sunday, July 20, at 9 p.m. ET. This year, 150 high-profile celebrities, athletes and opinion leaders will receive Del Sol products. Celebrities will include: Oprah Winfrey, Tom Brady, Jamie Foxx, Kelly Clarkson, LeBron James, Eli Manning, Lance Armstrong, Serena Williams, Sharon Stone, Halle Berry, Denzel Washington, Vince Vaughn, Maria, Sharapova, Kiefer Sutherland, and Samuel L. Jackson will all walk away with the official ESPY gift bag.

Del Sol is thrilled to join the prestigious team of upscale partners and sponsors, including Disney, BOSE, Gatorade, Hummer, Giorgio Armani, Hasbro, Samsonite, etc. The ESPY gift bag is featured throughout ESPN’s media properties, which includes the following: ESPN The Magazine (approximate circulation 2 million), ESPY Awards press releases distributed nationally, ESPY Awards page on ESPN.com with Del Sol’s logo and photos of our products, camera shots of our products during the ESPN Red Carpet Special and other ESPN shows, and insert shots of the ESPY gift bag on ESPN and other affiliate networks like ABC. 

The ESPY gift bag is the ultimate opportunity for Del Sol to reach clientele so aggressively sought after for their influence on consumer spending – the Stars! The ESPYs combines the biggest names in sports with the biggest names in Hollywood.

Last year, merchants packed the ESPY gift bag with $30,000 worth of premier products and services. As a result, coverage of the ESPY gift bag included local and national placements and editorials. Access Hollywood, Extra, E!, Good Morning America, SportsCenter, US Weekly, Star, USA Today, and ESPN the Magazine all covered the exclusive contents of the ESPY gift bag. ESPN.com, (the most viewed content site on the web -16 million people each day), annually features a full-page feature story with clickable logo links. This year press Coverage is expected to surpass previous years’ coverage.

We expect an influx in brand recognition for Del Sol throughout the United States and beyond, including an influx in our Web site visits. After seeing Del Sol’s name appear in so many credible and influential locations, we’re confident that more customers will seek out our stores and recognize them with greater brand patronage. http://espn.go.com/espy2008/s/giftbag/index.html

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280 W 10200 S
Sandy, UT 84070

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