Fun in the Sun with Color-changing Apparel & Accessories!

December 15, 2009

Del Sol – Out of Africa

August 10, 2009

Teen Choice Awards

December 16, 2008

What Recession?

June 7, 2008

Company Lagoon Day

March 31, 2008

Cruise like an Egyptian

January 9, 2008

Largest Intern Graduation

December 28, 2007

New Necklaces and Bracelets

November 20, 2007

Second St. Maarten Store Opens

October 12, 2007

Best Practice Emails

September 28, 2007

New Fairy Design Shirt

August 11, 2007

Annual Del Sol Golf Classic
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Fun in the Sun!
Fall 2009

Utah Business
Utah's Top 100 Private Companies
May 2009

Woman's World
Have more Fun in the Sun!
May 2009

Porthole InsiderPorthole Insider
Discover the Bright Side to Cruise-Port Shopping
March 2009

Utah Business Magazine Top 100Utah Business
Utah's Top 100 Private Companies
May 2008

Chain Store Age MagazineChain Store Age
Retail Entrepreneurs of the Year
December 2007

Utah Business MagazineUtah Business
A Spirit of Success
July 2007

Travel Markets InsiderTravel Markets Insider
Bringing Sunshine to Travel Retail
April 2007

Utah Business MagazineUtah Business
40 Under Forty
February 2007

Salt Lake MagazineSalt Lake Magazine
Made in Utah
December 2006

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January 22, 2010

Del Sol Opens its First Utah Store in Sunny St. George

Del Sol apparel and accessories, which soak up the sun to change colors, are making their first appearance in St. George, Utah this weekend at The Outlets of Zion on 250 N. Red Cliffs Drive. Visitors to this new St. George store can choose from shirts, shorts, nail polish, sunglasses, hair accessories and more that all change colors outside in the sun. And, there's no shortage of sunshine in St. George, which makes Del Sol's sun-painted products even handier on a hot day at the pool or out on the red rocks. You know it's time to apply sunscreen when you see your Del Sol shirt design change from colorless to colorful because of the UV-ray intensity from the sun.

Of course, you've got to see Del Sol products first hand to really understand them. That's why the new store invites anyone to stop by for a free demonstration on how the products work and a free ring that bursts into colors outside in the sunlight. Del Sol staffers will even paint visitors' nails free with Del Sol's proprietary nail polish that also changes color in the sun.

As you know, Del Sol has its roots in Utah. In fact, for 16 years the company has conducted business all over the world from its Sandy, Utah headquarters, but this new store in The Outlets at Zion in St. George marks the first full, inline store to spread its rays in Utah. There's no shortage of sunshine in St. George, which makes Del Sol's sun-painted products even handier on a hot day at the pool or out on the red rocks. The new store kicked off its opening weekend with a grand opening celebration; including radio station remote, press coverage by Southern Utah newspaper, The Spectrum, ribbon-cutting ceremony, refreshments, promotions, and free demonstrations, rings and fingernail paintings.

The new owners, Curtis and Terri Brown, are long-time Del Sol fans, who have seen our stores all over the map. Terri is heavily involved in her new store’s operations and has modeled some of her marketing efforts after that of Del Sol Solvang’s. The outlets, where the St. George store is located, receives thousands of tour buses from all over the Western United States every year. They’re going to capitalize on St. George’s ever-growing tour bus visits, world-famous golf, and the year round sunshine.

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Del Sol Headquarters
280 W 10200 S
Sandy, UT 84070

800.884.5815
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